Our Services

Healthcare Strategy & Consulting

At Medicys, we partner with leading global strategy and consulting firms who advise healthcare business leaders on their most critical issues and opportunities: strategy, marketing, organization, operations, technology and mergers & acquisitions. Typical projects in this space will focus on:

  • Market Sizing & Value Proposition development
  • Digital Marketing & Sales Strategy
  • End-to-End Patient Experience Strategy
  • Asset identification and acquisition
  • Telehealth implementation
  • Portfolio management and prioritisation
  • Patient Support Program (PSP) strategy
  • Strategic positioning
  • Competitive analysis

In practice, we do this through providing primary research services to provide the market understanding and evidence needed to support the analysis and strategic recommendations of the consulting team.

We can connect healthcare consultants with the respondents they need, be they health care professionals, KOLs and/or local, regional or national level payers, patients, patient organisations or other relevant targets to inform their strategy planning.

The properly sourced and well vetted research participants we can access are key to produce actionable insight.

Related Work

healthcare strategy and consulting

Therapy Area: Endocrinology
Topic: T2D

Type 2 Diabetes

Respondent Type: Patients, PCPs

+3

hospital pharmacists and hospital nurses, PCPs, diabetologists

Understand current treatment approach and insulin use, sources of information and support material, barriers to increased insulin use and potential solutions, patient support needs and engagement with pharma companies

Countries:
Sample Size: 54
Methodology: 15 minute pre task followed by 60 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation and content analyses

healthcare strategy and consulting

Therapy Area: N/A
Topic: Medication management
Respondent Type: Hospital pharmacists

To assess the current and future EU hospital landscape, with a particular focus on the adoption of medication management technologies within hospital pharmacies, and the associated digital maturity of the health systems

Countries:
Sample Size: 24
Methodology: 45 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation, sim trans and content analyses

healthcare strategy and consulting

Therapy Area: Cardiovascular diseases
Topic: DOACs

Direct oral anticoagulants

Respondent Type: GPs, cardiologists

+4

stroke physicians, anticoagulation Nurses, haematologists, payers

To understand the communications physicians are receiving about direct oral anticoagulants (DOACs)

Countries:
Sample Size: 50
Methodology: 15-minute pre-task followed by 45 minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Recruitment, moderation, content analysis

healthcare strategy and consulting

Therapy Area: Dermatology
Topic: Atopic Dermatitis
Respondent Type: Local payers

Understand data requirements for formulary inclusion (e.g., specific endpoints needed, study size, trial design, etc.)

Countries:
Sample Size: 48
Methodology: 45minute Web Assisted Telephone Depth Interviews (WATDIs)
Services Delivered: Translations, recruitment, moderation and transcripts

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